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💡 TLDR
So apparently, the jelly that’s been making everyone go “oh” since 2019 just got even sweeter—literally. Lexie Park and William Hu, co-founders of Nünchi’s jelly magic, didn’t just propose in a barley…
So apparently, the jelly that’s been making everyone go “oh” since 2019 just got even sweeter—literally. Lexie Park and William Hu, co-founders of Nünchi’s jelly magic, didn’t just propose in a barley field on Jeju Island in 2023; they married there in 2025, turning their sweet business into a sweet story. Their wedding wasn’t just about jelly—it was a love letter to Korean tradition, DIY vibes, and friends who literally built the event.
The couple, both artists (Park’s fashion, Hu’s architecture), started Nünchi in 2019, blending Korean ingredients with modern flair. For their big day, they skipped wedding planners and leaned on their Jeju Island family friends. The Ojina farm, which makes traditional ferments and tangerines, hosted the whole thing as a gift—and even catered. “Our friends rallied to make it happen on a shoestring budget,” Park says. At 7 a.m., everyone helped set up tables, which made the day feel like a cozy, hands-on celebration. “It wasn’t stressful—it was intimate,” she adds.
Their outfits? A mix of old and new. Park’s dress, designed by Gyouree Kim, was “romantic and ethereal” with Balenciaga pearls and a subtle nod to historical Korean makeup. Hu’s suit, made by Post Archive Faction, had hidden notes and a jester-like flair. The after-party? “Romantic clown” vibes: mustard waistcoats, wine-red suits, white roses. “We wanted guests to feel like part of the story,” Park says. The contrast between dramatic clothes and Jeju’s quiet landscape? “It felt like a dream.”
Food was the glue. Guests devoured janchi guksu (a celebratory noodle dish), Ojina’s banchan, and a Korean paella cooked over a wood fire. Even the cake? Jelly-themed, with red and black jellies on top. “It felt like we were still hands-on,” Park says. And yes, someone slurred “Lexie is here!” while walking down the aisle.
💫 – Friends built the event from scratch, turning a farm into a celebration.
Key points: – Their wedding blended Korean heritage with modern flair (think traditional rings + Balenciaga shoes). – Friends built the event from scratch, turning a farm into a celebration. – “Romantic clown” dress code made the vibe playful yet meaningful.
So, if you had to recreate this wedding, what’s your version of “hands-on”? Would you DIY the cake, or go full clown? 🎭
❓ People Also Ask
What is the “Romantic Clown” fashion trend on Jeju Island?
The “Romantic Clown” trend blends whimsical clown elements with romantic styles, popular at weddings. It features pastels, flower crowns, and playful accessories for a whimsical, love-filled look.
What kind of food is served at Jeju Island weddings?
Jeju weddings often include local delicacies like Jeju black pork, sea urchin, and jelly. These dishes reflect the island’s coastal culture and are commonly shared during celebrations.
💬 What do you think? Let us know in the comments! 👇