✨ Let’s get into it ✨
⏱ 2 min read
💡 TLDR
Dior and A24 are officially teaming up for a two-year cinematic takeover, dropping everything from meta short films to theater programming. It’s a total cultural reset that’s turning high fashion into a full-blown movie experience.
September is officially bringing that high-fashion energy we live for, but it’s giving way more than just runway shows this year. Forget scrolling through street style—we’re talking massive cultural crossovers that are actually worth clearing your schedule for. From Moncler turning NYC into an open-air gallery to Apple proving the iPhone 18 Pro belongs in an art museum, the vibe is strictly elevated.
Major Collaborations And Creative Moves
The biggest news has to be the new two-year partnership between Dior and A24. They aren’t just making ads; they are diving deep into film, theater, and live events. To announce it, they dropped a meta short film featuring Sabrina Carpenter, Josh O’Connor, Drew Starkey, Camille Cottin, and Sophie Wilde playing Jonathan Anderson. At its center is New York’s Cherry Lane Theatre, where Dior will serve as premier partner and help develop programming for artists across the creative industries. The collab kicks off with “Both Ends,” a performance by Justin Vivian Bond inspired by Edna St. Vincent Millay. Get this: Anderson designed the costumes using an archival Paul Poiret look for Bond—the same designer who informed Dior’s winter 2026 collection.
💫 At its center is New York’s Cherry Lane Theatre, where Dior will serve as premier partner and help develop programming for artists across the creative industries.
Elsewhere, Apple is debuting “What Holds Us,” an exhibition curated by Kathy Ryan that features photography shot entirely on the iPhone 18 Pro. You can catch work from Alex Prager, Jack Davison, and Jimmy Chin at 456 West 18th Street in Chelsea from September 18 to 20. If you’re feeling more community-focused, Chanel and Tribeca are returning with “Through Her Lens” from September 22 to 24, providing mentorship to U.S.-based filmmakers. The 2026 lineup is seriously stacked with heavy hitters like Meg Ryan, Halle Berry, Regina King, Celine Song, Gina Prince-Bythewood, and Patty Jenkins.
Artistry And Global Traditions
We are also seeing brands lean into pure craftsmanship. At Homo Faber 2026, De Beers is celebrating Botswana’s weaving traditions with master basket weaver Shakunona Parata, while Alaïa is bringing sculptural knitwear to Venice through a collaboration with artist Es Devlin. Even David Yurman is getting involved in the city’s heartbeat, launching its “Crafting a Legacy” initiative to refurbish basketball courts in Manhattan and the Bronx. Plus, if you need a dose of nostalgia, photographer Szilveszter Makó is debuting his immersive six-room exhibit, “Bauhaus Ballet,” which explores everything from Hungarian folklore to fashion history. Consider your social calendar officially booked.
Are you heading to a gallery opening this month, or are you just staying home to watch the Dior film?
❓ People Also Ask
What is the nature of the partnership between Dior and A24?
Dior and A24 have entered a two-year partnership focused on film, theater, and live events. Rather than producing traditional advertisements, the collaboration aims to support the creative industries through deep involvement in artistic programming. To launch this era, the brands released a meta short film featuring stars like Sabrina Carpenter and Josh O’Connor. Dior will also serve as the premier partner for New York’s Cherry Lane Theatre to help develop new programming for various artists.
When and where can people view the Apple iPhone 18 Pro photography exhibition?
The Apple exhibition titled What Holds Us will take place from September 18 to 20 at 456 West 18th Street in Chelsea. This special event features a collection of photography shot entirely on the new iPhone 18 Pro. Curated by Kathy Ryan, the showcase includes impressive work from renowned photographers such as Alex Prager, Jack Davison, and Jimmy Chin. It serves as a high-profile demonstration of the mobile device's professional imaging capabilities within an art museum setting.
How is Chanel supporting filmmakers through its collaboration with Tribeca?
Chanel is supporting filmmakers through the Through Her Lens initiative, which provides mentorship to U.S.-based directors. This collaboration with Tribeca is scheduled to run from September 22 to 24. The program features an impressive 2026 lineup of industry heavy hitters to guide emerging talent. Notable participants include celebrated figures such as Meg Ryan, Halle Berry, Regina King, Celine Song, Gina Prince-Bythewood, and Patty Jenkins, ensuring a high level of professional mentorship for the participants.
What creative projects are being launched by David Yurman in New York?
David Yurman is launching the Crafting a Legacy initiative to refurbish basketball courts located in Manhattan and the Bronx. This community-focused project aims to integrate the brand into the local heartbeat of New York City through urban revitalization. By focusing on these public spaces, the brand connects its legacy of craftsmanship with community engagement. This initiative follows a broader trend of luxury brands participating in local social and cultural improvements across major metropolitan areas.
💬 What do you think? Let us know in the comments! 👇
📰 Source: Elle