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💡 TLDR
Can we talk about how Google’s hiding your dream fashion hauls? Like, seriously, who wants to scroll past a 2026 runway report when you’re basically living for it? (P.S. That’s not a typo. That’s a re…
Can we talk about how Google’s hiding your dream fashion hauls? Like, seriously, who wants to scroll past a 2026 runway report when you’re basically living for it? (P.S. That’s not a typo. That’s a real thing.) Google’s rolling out a new feature that lets you customize your search results—think of it as your personal fashion influencer squad, but with way more power. Here’s how to make Who What Wear UK your new BFF in the search game.
So, you Google “Kendall Jenner outfit inspiration,” right? Scroll past the AI blurb and video ads, and you’ll hit “Top Stories.” Now, you can tweak that section to show your fave sites. Just add Who What Wear UK to your preferred sources, and voilà—our articles pop up front and center when we’ve got fresh content. We’re basically the go-to for celeb style, runway hacks, skincare tips, and travel hacks (yes, even the ones that make you want to book a trip immediately).
How to do it? Tap the star-inside-a-square icon next to “Top Stories” in your search results. Type in “Who What Wear UK,” check the box, and hit “reload results.” Done. No more scrolling past your favorite sites like they’re ghosts. (Pro tip: Do this for all your fave sites—think Elle, Vogue, even your niche obsessions.)
Erin, our Associate Director of Fashion News, has been with Who What Wear since 2011. Back then, we only posted one story a day. Now? We’re crushing it with 20x more content. She’s also interned at Refinery29, worked the Oscars and Met Gala, and still slays with her TikTok hacks. Basically, she’s the reason your feed is this good.
💫 Drop it below—let’s make Google work for us.
So, what’s your go-to fashion site for search results? Drop it below—let’s make Google work for us.
❓ People Also Ask
How do I rank UK articles in Google search?
Use UK-specific keywords, local content, and backlinks. Prioritise relevance and quality. Google favours UK-focused sites with strong domain authority and proper SEO practices.
What tools help rank UK articles?
Use Google Search Console, Ahrefs, and SEMrush. These tools track performance, keywords, and backlinks. Focus on UK traffic metrics and local SEO strategies for better rankings.
💬 What do you think? Let us know in the comments! 👇