Dark Romance Is Taking Over Beauty—Here’s How to Rock It
Dark Romance Is Taking Over BeautyHeres How to Rock It

| Beauty

✨ Let’s get into it ✨

💡 TLDR

Can we talk about how dark romance is officially the most iconic beauty trend of the year? Yep, we’re all about the swoon-worthy, slightly scandalous vibes that scream “I just got caught in a steamy m…

Can we talk about how dark romance is officially the most iconic beauty trend of the year? Yep, we’re all about the swoon-worthy, slightly scandalous vibes that scream “I just got caught in a steamy moment.” From the latest movies like Wuthering Heights to TikTok’s obsession with “vamp romantic” looks, it’s not just about being dramatic—it’s about feeling alive. And honestly, who doesn’t want to look like they just stole a kiss from a book cover?

The secret? It’s all about mood. Makeup artists are ditching the hyper-edited, airbrushed routine for something softer, more human. Think flushed cheeks, smudged liner, and lips that look like they’ve been kissed by a storm. Joseph Carrillo, a NYC makeup artist, calls it “emotional, not theatrical.” His take? Cheeks flushed but not contoured, lips that look like they’ve been kissed, and a gloss that’s more “washed out” than “highlighted.” Margot Robbie’s look in Wuthering Heights is the ultimate flex—soft, balmy lips and a blush that screams “I’m not trying too hard.”

But here’s the kicker: dark romance isn’t goth. Goth is all about cool tones, stark contrasts, and that “I’m a vampire” vibe. Dark romance? It’s warmer, more alive. “Skin should look luminous, not dead,” says Carrillo. He’s all about that fresh, juicy glow—think Glossier Cloud Paint or Glow Recipe’s Dewy Flush. And eyes? No harsh lines, no graphic liner. Carrillo says to sweep on a soft pencil liner, smudge it, and let it look like you slept in your makeup.

Hair? It’s all about the lived-in, windblown chaos. Think of Cathy from Wuthering Heights or Kate from Bridgerton—messy, textured, and totally unapologetic. Sarah Hindsgaul, a LA hairstylist, says the key is texture, not straightness. “You don’t need waves or curls—just volume and a little scrunch.” For curly hair, it’s about letting it dry naturally, using diffusers, and embracing that “I just got out of bed” look.

💫 Drop your fave look below—let’s get this vibe started.

So, what’s your dark romance move? Drop your fave look below—let’s get this vibe started.

Key takeaways: – Dark romance is about mood, not shock value—think flushed cheeks, smudged liner, and soft, warm tones. – Skip the goth vibe; dark romance is all about fresh, luminous skin and fluttery lashes. – Hair is messy, textured, and lived-in—volume and texture over perfection.

Close: What’s your go-to dark romance look? Drop your fave below—let’s get this vibe started.

❓ People Also Ask

What brands are leading the dark romance beauty trend?

Brands like Fenty Beauty, Pat McGrath Labs, and Tom Ford lead with bold, dark shades and dramatic finishes.

How to achieve a dark romance makeup look?

Use deep shadows, bold lips, and smoky eyes with rich tones for a dramatic, sensual effect.


💬 What do you think? Let us know in the comments! 👇

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