
✨ Let’s get into it ✨
💡 TLDR
Okay but like WHY is no one talking about the *actual* gift game? I’m in a flow state when I’m holiday shopping—scrolling TikTok for viral brands, dissecting their sites for *the* gifts, and assigning…
Okay but like WHY is no one talking about the *actual* gift game? I’m in a flow state when I’m holiday shopping—scrolling TikTok for viral brands, dissecting their sites for *the* gifts, and assigning them to my squad. My secret? I’m shopping *almost exclusively* from emerging makers. They’re the OGs of artistry, inclusivity, and local vibes—plus, every order = a win for their mission. Think Cheekbone Beauty’s Jen Harper giving back to her Indigenous community, or Tourmaline’s queer-led biog on Marsha P. Johnson. As a small biz owner, I know every click = a lifeline. And in this god-forsaken late-stage capitalism era? No one needs to be on Amazon. So, *please* buy your 2025 gifts from these up-and-comers. Your giftees (and the brands) will thank you.
First up: **Golshaah**. Founded by former architect Golnar Ahmadian, this Canadian brand’s tailoring is *so* palpable—like, I own a few suits, but their accessories are next on my list. The bow-esque belt? *Obsessed*. Then there’s **Soluxe**, the first home product by jewelry designer Presley Oldham. Handcrafted with oud, cedar, and sage, it smells like a summer rainstorm. Need more? **Clyde** is the *epitome* of cool—Chloe Sevigny, Zendaya, and Kylie Jenner all stan. Their leather headscarves and faux fur hats? *Très chic*.
For the lazy (or just busy) folks who hate makeup, **Danessa Myricks’** smudgeable pigment is a lifesaver. I’ve worn it to *every* event and get *so many* compliments. And if you’re into *statement* pieces, **Anna Molanari’s** Diet Coke can corset for Julia Fox is *chef’s kiss*. Need a bag that’s both stylish and functional? **KAAI’s** tote is *the* answer—croc-effect exterior with utility pockets for your laptop and water bottle.
**Karoline Vitto’s** plus-size designs are *so* good I flew to London Fashion Week to walk in her show. Her tops are *chuffed* AF. And if you’re into foodie gifts, **Woldy Reyes’** Filipino cookbook is a *win*. For jewelry lovers, **Tourmaline’s** silver/gold ring is *sensual* and unique. Oh, and **Berriez**? Emma Zack’s size-inclusive vintage finds are *curated* for bodies of all sizes.
💫 **Look for inclusive sizing**—brands like Berriez and Vitto are *non-negotiable*.
KEY POINTS: 1. **Support emerging brands** = artistry, inclusivity, and mission-driven vibes. 2. **Look for inclusive sizing**—brands like Berriez and Vitto are *non-negotiable*. 3. **Prioritize sustainability**—from upcycled fashion to reusable skincare.
Close: **What’s your go-to gift for the “has everything” friend?** Drop your secret weapon below! 🎁
❓ People Also Ask
What makes a gift “IYKYK”?
“IYKYK” means “I already knew you would like it.” Gifts are thoughtful, personal, and align with the recipient’s interests, making them feel seen and appreciated.
Are these gifts suitable for all ages?
Most gifts are versatile and suitable for a wide range of ages. They focus on personalization and quality, making them adaptable for friends, family, and colleagues.
💬 What do you think? Let us know in the comments! 👇