
✨ Let’s get into it ✨
💡 TLDR
No but seriously, your puffer coat is dead. Alexa Chung just dropped a floral opera coat so good, I’m now 100% convinced my credit card is basically a fraud. It’s made from repurposed curtains, mink f…
No but seriously, your puffer coat is dead. Alexa Chung just dropped a floral opera coat so good, I’m now 100% convinced my credit card is basically a fraud. It’s made from repurposed curtains, mink fur (yes, really), and somehow looks like it belongs in a Renaissance palace while still being totally 2023. I’ve been obsessed since I saw her wear it to Mike Skinner’s Christmas dinner, and now I’m like, how do I even begin to live without this?
The coat? It’s a masterpiece by Viktor Gichev, a Bulgarian designer who’s basically a wizard of upcycled fashion. He’s got a day job at One of a Kind vintage archive in London’s Portobello Market, surrounded by Dior from the Galliano era and McQueen from the ‘90s. His nights? Creating art out of thrifted textiles, like Chung’s coat. It’s not just a jacket—it’s a statement. And Chung? She’s the reason I’m here. Her style is this wild ride where everything feels just right but totally unexpected. This floral coat? It’s like she’s saying, “I’m not your typical It girl—I’m a vibe.”
But here’s the real kicker: floral coats are everything. Who even thought a print could work on a winter coat? I mean, sure, it’s cold out, but this thing is like a mood ring for your outerwear. Chung’s exact coat is custom, but Gichev’s Instagram is basically a mood board for the rest of us. I’m already eyeing a floral trench or a puff-sleeve blazer. The key? Don’t be afraid to go big.
KEY POINTS: 1. Floral coats are the new go-to for winter—think of them as the cool girl version of a puffer. 2. Support designers like Viktor Gichev who turn thrifted fabrics into art (and yes, it’s very Instagrammable). 3. Chung’s style is a reminder that fashion is about breaking rules, not following them.
💫 Or how would you style a floral coat.
Drop everything and tell me: What’s your go-to floral outfit? Or how would you style a floral coat? 🌸✨
❓ People Also Ask
What is the rich-looking coat trend replacing puffer coats?
The rich-looking coat trend is velvet coats. They offer a luxurious, opulent look without the bulk of puffer styles, making them a sleeker, more refined alternative for winter fashion.
Are velvet coats suitable for cold weather?
Velvet coats are suitable for cold weather as they provide warmth while maintaining a stylish, rich appearance. They are ideal for layering and adding sophistication to winter outfits.
💬 What do you think? Let us know in the comments! 👇