For All Mankind Reimagines the It Girl of the Early Aughts
For All Mankind Reimagines the It Girl of the Early Aughts

| Fashion & Style

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💡 TLDR

The early aughts are still everywhere, and 7 For All Mankind is back with a bang—no filters, no excuses. After years of cult status, the denim brand finally made its New York Fashion Week debut, and l…

The early aughts are still everywhere, and 7 For All Mankind is back with a bang—no filters, no excuses. After years of cult status, the denim brand finally made its New York Fashion Week debut, and let’s be real, it’s everything we hoped for. Nicola Brognano, the new creative director (and former Blumarine/ Giambattista Valli star), didn’t just throw in the Y2K playbook—he gave it a fresh spin. Think of the iconic “Sevens” squiggle, but now it’s paired with studded skinny jeans and a vibe that’s less “I’m the queen” and more “I’m the queen who drinks matcha at 10 a.m.”

Brognano’s collection is all about the girl who’s 2006-2008, but with a twist. She’s a rebel, a rich girl, and somehow still pulls off wearing the same outfit two days in a row—because she’s got a Starbucks cup in one hand and a club bracelet in the other. The studded skinny jeans with the original squiggle motif? That’s the look. But here’s the kicker: the low-rise, slouchy boyfriend jeans are gone. Skinny is the new standard, and honestly, we’re here for it. The runway was all about confidence, layering, and the effortless cool that Kate Moss, Chloë Sevigny, and even Aubrey Plaza embodied back in the day.

If you’re into dresses, Brognano’s got you covered. Mini skirts in jersey with crystal embroidery, satin, and leather—each paired with black tights and sky-high heels. It’s the ultimate “I’m going out, but I’m also going to work” look. The brand’s goal? To make real people feel like they’re wearing the same clothes as the It Girls of the early 2000s—only now, they’re sipping matcha instead of coffee.

KEY POINTS: The collection blends Y2K nostalgia with a modern edge, focusing on skinny jeans and layered looks. Low-rise boyfriend jeans are out; skinny is the new must-have. The It Girl vibe is all about effortless cool, from studded denim to mini skirts with a side of matcha.

💫 CLOSE: So…

CLOSE: So

❓ People Also Ask

What inspired Nicola Brognano’s 7 For All Mankind debut?

Brognano drew inspiration from mid-2000s It Girl fashion, blending nostalgic styles with modern flair for his debut collection.

When did Nicola Brognano launch his 7 For All Mankind line?

Nicola Brognano launched his 7 For All Mankind debut in 2023, marking his return to the brand after a hiatus.


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