Obsessed is an understatement—Anastasia Soare’s Brow Empire Started With a Cindy Crawford Client and a Golden Ratio Fix
Obsessed is an understatementAnastasia Soares Brow Empire Started With a Cindy Crawford Client and a

| Beauty

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💡 TLDR

So apparently, Anastasia Soare didn’t just build a billion-dollar beauty empire—she basically invented brow shaping. Born in Romania, she moved to the U.S. in the ’80s, spoke zero English, and landed …

So apparently, Anastasia Soare didn’t just build a billion-dollar beauty empire—she basically invented brow shaping. Born in Romania, she moved to the U.S. in the ’80s, spoke zero English, and landed her first client: Cindy Crawford. Yep, that’s the kind of flex that makes you go, oh wow. She used the Golden Ratio to shape brows, which somehow became her superpower. Fast-forward to Oprah, then a memoir, and now she’s basically the Beyoncé of makeup. But let’s be real—this wasn’t a smooth ride.

Her mom taught her the Golden Ratio by accident, like, literally. She’d measure clients’ bodies for her mom’s fashion line, adjusting designs to balance shoulders and hips. “Our client has smaller shoulders and bigger hips, so we need to balance this,” her mom would say. Anastasia would scribble notes between sewing sessions, basically mastering design theory before she even knew what it was. That’s how you build a legacy—starting with a sewing machine and a dream.

But let’s talk about the drama. She launched a shea butter line, thinking sustainability was a win. Nope. No preservatives = product went bad, money flew out the window. She didn’t flinch—just said, “I don’t know, can you help?” That’s the mindset: no shame, just hustle. And when she opened her first salon, everyone told her she was crazy. She didn’t care. She had nothing to lose, and honestly, she had everything to gain.

Her secret sauce? Asking for help. When she opened her salon in ’97, she’d text clients, “Can you help me?” They’d say, “Sure!” and she’d turn strangers into allies. She’d go to events, hand out business cards, and invite strangers in for free brow sessions. Word-of-mouth? That’s her legacy. She’d hustle until 9 P.M., then hit the streets, hunting for clients. No chill, no chill, just no chill.

💫 KEY POINTS: Ask for help like it’s your birthright, hustle like you’re on a mission, and solve problems before they’re problems.

KEY POINTS: Ask for help like it’s your birthright, hustle like you’re on a mission, and solve problems before they’re problems.

CLOSE: So, what’s your biggest fear when taking a risk? Drop it below—let’s crush that fear together!

❓ People Also Ask

How did Anastasia Soare build her brow empire?

Anastasia Soare built her brow empire through dedication, innovation, and a strong online presence. She focused on brow shaping, education, and client relationships, growing her brand into a leading beauty authority.

What does Anastasia Soare say about failure?

Anastasia Soare views failure as a learning opportunity. She emphasizes resilience, using setbacks to refine her skills and grow both personally and professionally.


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