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💡 TLDR
Lowkey (okay highkey) the pink trend is officially over. Barbiecore pink had a good run—dominating Valentino’s fall 2022 show, stealing the spotlight at the Oscars, and getting celebs like Kim Kardash…
Lowkey (okay highkey) the pink trend is officially over. Barbiecore pink had a good run—dominating Valentino’s fall 2022 show, stealing the spotlight at the Oscars, and getting celebs like Kim Kardashian and Jill Biden on board—but now red is the actual vibe. The shift started during fall 2023 shows, with Pierpaolo Piccoli dropping 14 red looks at Valentino, while David Koma, Courrèges, and Fendi all went all-in on fiery shades. It’s like the fashion world finally realized pink’s been so 2022.
Celebs are leading the charge, of course. Bella Hadid slayed in a crimson Amy Shehab dress at Stanton Social Prime, Cara Delevingne brought red-hot drama in Elie Saab to the 2023 Oscars, and Kylie Minogue went viral in her “Padam Padam” video in all-red. Emma Roberts, Hailey Bieber, and Selena Gomez followed suit, proving red isn’t just for Valentine’s Day—it’s the new go-to for bold, confident energy. TikTok’s “tomato girl style” trend, where users dress like they’re living in an eternal summer vacation, only amplified the red craze. The “red fall trend” alone racked up 592 million views, with “pop of red outfit” hitting 178 million.
Zendaya, Selena Gomez, and even Sabato De Sarno (new Gucci creative director) are embracing the shift, with Zendaya’s Bottega Veneta red dress getting 5.5 million likes and De Sarno filling his spring 2024 collection with red. It’s clear this isn’t a passing phase—it’s the new standard. From the SAG Awards to the Met Gala, red is the color of the year, and we’re so here for it.
Key points: Red is the new go-to color after Barbiecore pink, celebs are leading the trend with bold red looks, and TikTok’s “tomato girl style” is driving the craze.
💫 Drop your look below—we’re all about the drama.
So, what’s your favorite red outfit? Drop your look below—we’re all about the drama.
❓ People Also Ask
What brands are using red in their collections?
Brands like Dior, Versace, and Gucci are incorporating red into their collections, aligning with the Barbiecore trend highlighted by celebrities and TikTok trends.
How is TikTok influencing fashion trends?
TikTok is shaping trends by showcasing bold colors like red, driving real-time popularity and inspiring brands to adopt viral styles like Barbiecore.
💬 What do you think? Let us know in the comments! 👇